Google Adsense - 2 Surefire Ways To Maximize Your Google Adsense Earnings

Most webmasters know that Google Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in.

What is it that they are doing wrong?

Having the pages is with the proper keywords is one thing. But driving visitors to those pages is another matter and often the factor that is lacking.

The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation.

Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appears on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Google Adsense earnings.

A typical website have menu links on each page. The wording on these links is what grabs a visitor’s attention and gets them to click on one of the links that will take them to another page of that website. Links that have “free’ or “download” are oftentimes good attention-grabbers.

This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars.

Before you begin testing if this same style will work for you and you website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic to. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by.

Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about.

You can also use graphics to grab your readers’ attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your site, you will do everything it takes just to achieve that goal. Just be creative. As far as many Google Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it.

Also remember that it is all about location, location and location. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page.

There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. “Hot pages” or “Most read” lists are very common and overly used already. Get to know the ones that many websites are using and do not try to imitate them.

Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored.

Let the testing begin. Testing and tracking until you find the site navigation style that works best for you site.

By Daniel Bell

5 Quick Tips For Good Website Development

Your website needs to stand out from all the other competing websites in your niche, so you should pay specific attention to the small details which will ensure that your site will be the one that entices people to stay and find out more. Here are some important things to remember to make sure your website outperforms the others.

1) Don’t make your landing page too showy.

Landing pages are the very first pages you see when you arrive at a website. They often have lots of pretty graphics and a vacuous message like "Welcome to our website" or "Click here to learn more". These pages serve no real purpose, as visitors want real information within the first few seconds of arriving at a website. Show them what you have to offer them right up front on your landing page.

2) Don’t litter your pages with banner advertisements

People are weary of banners, and if there are a lot of them they will pay no notice to any of them and move on to somewhere else, probably off your site. Banners take up lots of room on your page, room which could be better utilised in providing more valuable content with text ads like Adsense and Kontera, or affiliate links artfully inserted into your content. Make your visitors feel that they want to know more and that they are not being blatantly pressured to click on your ads.

3) Have clear navigation links in an obvious position

You must provide an uncluttered navigation menu, preferably on the left hand side of the page. Don’t have too many items on it, or lots of dropdown menus. The visitor needs to quickly sum up whether there is anything of interest on your site, so give them limited options that they can take in at a glance.

4) Let the visitor know where he is at all times

We have all been guilty of surfing the net, finding something of interest which leads to another page, and then finding something else which leads to another page. Before you know it we have completely forgotten how we got to where we are. If you do have multiple pages on your site, make sure the “Home” button is prominently displayed in the same place on every page.

5) Try not to use audio on your site

You want to encourage visitors to stay on your site for as long as possible. If you have audio, it can become really irritating, especially if it is a blatant sales message, and it distracts you from the words you trying to read. Rather than turn off the speakers, the visitor is much more likely to just click away from your site. If you must have audio, make sure there are volume or muting adjustments, but it seems to me that if visitors actually exercise the volume control options there doesn’t seem to be much point in having audio in the first place. A much better option is video, because then you have the visitor’s full attention – he’s not trying to look at something else while listening to your sales message.

By Peter Phillips

Adsense Arbitrage: Is Your Google Adsense Account In Danger?

Would you believe a rumour that tells you that Google is going to ban the publishers that practice Adsense Arbitrage? Well, then I suppose you don't agree with me that Google would commit suicide. After all, the Adword/Adsense system that Google uses is arbitrage.

What Google wants to get rid of are the sites that convert poor for the advertisers. Imagen yourself paying dollars per click to get visitors to your site and you see your ad on one of those crappy 'Made For Adsense' websites. Chances are that you want to take your ads of those sites right away. There's no quality content on those sites that gives the searcher the information he or she is looking for.

Google is going after publishers that return bad ROI for the advertiser. Google has never said that they are going after Adsense Arbitrage publishers.

Suppose you use an Adwords campaign to send traffic to your website With Adsense ads. If that website has quality content on it and is relevant to what the searcher has typed in the search bar, then you are doing exactly what Google wants you to do. Give relevant quality information to the searcher. You are NOT violating Google's TOS.

The Quality Score of your Adwords campaign will improve and as a result you will pay less CPC (Cost per Click) and your ad will be displayed higher in the Sponsored Links.

What would be the result if you optimize your website to a quality website? Besides the traffic you get from your advertising campaign, Google will love to index a website like that. They need quality information for the searchers.

Affiliate marketers using PPC advertising are practicing arbitrage, because they often invest few cents to earn dollar commissions. Of course, in this case the amount of CPC that they pay depends on what niche they advertise in. And very often the searcher ends up on a landing page with a product review. If that review is relevant to what the searcher searches for, the advertiser and affiliate is doing exactly what Google wants. Again, this will increase the quality score of the Adwords campaign.

Conclusion: Adsense Arbitrage is not a ‘bad’ thing that will get you banned from Google Adsense. On the other hand, building crappy websites, such as the ‘Made For Adsense sites’, and sending traffic from a Google Adwords account to those sites is not recommended anymore. A logical thought is that Google will never index those sites and will let the advertiser pay high CPC inc case of arbitrage. Will this cost you your Adsense account? That’s up to Google to decide....

By Rudy Dhondt

Adsense: The Best Website For Adsense

A question even more asked, could be: What is better to use Adsense on, a blog or a website?

But, let's first talk about more fundamental things, such as: What is a good website in general?

• How do we choose a theme?

• Will the theme of my website attract many visitors(traffic)?

• How do I give value to the visitor?

• Am I passionate about the topic of my website?

• Will Google accept or decline my website?

• Do I put Adsense ads on it from the first day?

Maybe these questions are not written in the good order, but we have to take them in consideration before we go ahead and put some crappy website on the net, with nothing useful on it. We even ask ourselves, why we are not succeeding to make revenue from Adsense ads.

So, first of all we have to determine what theme we will choose for our website or blog. The next question pops up and says:

How do we choose a theme?

To make things easier for us we will choose a theme that we are interested in or even passionate about. That way we will not easily fall in a state of procrastination.

Will the theme of my website attract many visitors?

To be able to know that, we will do a search in the search-engines typing our theme within quotes. The number of competing websites will tell us that it will either be easy or difficult to rank for the main 'keywords' of our website. However choosing long-tail keywords(or multiple keyword phrases) will bring up less competing websites and make it easier to rank for those 2 or 3 word phrases.

How do we offer value to the visitor?

If we are passionate about a topic we will put more effort in the creation of our website and be able to offer much more value to the visitor. We will have more basic knowledge about the topic. This will make it easier for us to create content to publish on our website. Very often when your theme has something to do with your hobby or your job you will be able to write enough unique content with the knowledge you already have about the subject.

Will Google accept or decline my website ?

To know that we will have to find out what Google expects from an Adsense publisher. Google wants you to deliver a complete website that offers information that is relevant to what the searcher asks for in the search-box on the page of the search-engine.

Google gives more value to a website that offers unique and fresh content. Content that is not written by a software application, but that reads like a human has written it.

In addition the website will be well structured and display a menu with text-links to other pages in the website with related content and information about the webmaster, including contact information. Doing the above will help you to be accepted for the Google Adsense program easily.

Do I put Adsense ads on my website from the first day?

Actually it is not a good idea to start displaying Adsense ads right away. The most successful websites are those with a history of offering good solid information to the visitors. Having incoming links from high PR directories and important websites related to the theme of the websites. Having the ads on your website could form a barrier for webmasters of authority sites or directories to create links to your website, because they could have the impression that your only goal is to earn revenue from the ads instead of offering quality content to the visitor.

A good idea would be to start building your website as described above. Continue offering good information and building links with high PR and authority sites until your site has been indexed by Google and displays it on the first page for most of your keyword phrases.

After that you can start to monetize your website with the Google Adsense ads. At that time you will have the right visitors to your website that are interested in the theme of your website and also in the titles that the ads display. In addition you will have enough traffic to make a decent amount of money from the Adsense ads.

In conclusion it is important to maintain the hard work that is necessary to keep growing your website with unique content related to the theme of your website. The traffic will grow slowly but sure and as a result your Adsense revenue will grow too.

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Google - Should You Use Text Or Graphics With Google Adsense?

By May Bhisham

Google Adsense provides advertisers and publishers with the opportunity to place adverts in both text and graphic format.

As advertisers decide to put adsense into their website over banner advertising, the question still remains. Which is the best for advertisers and which is the best for publishers?

On one hand advertisers may feel that image adverts are more responsive yet less likely to stimulate a sale. On the other hand text adverts may convert more, whilst being less visible to the consumer.

Text based adverts are considered the least intrusive of the two formats. However does that mean that Graphic advertising is better? Consumers are used to graphic advertising from signing into free email accounts, and from using other web based services. Through being used to graphic advertising they have almost programmed their selves to ignore it. Through the adverts being untargeted, the consumer is used to brand advertising which they feel is generally less purposeful. This may cause the consumer to ignore the graphic advert from the assumption that it will be the same.

Text adverts are not forced upon surfers. Through being less obvious some people will not see them at all, however those who do see them, and read them are significantly more likely to click on them. This is for a number of reasons, but the first is that they provide more information. Generally, someone who is reading text on a page is not going to be fully satisfied by what they read, and if they check adsense adverts they will most likely read something which will further supplement whatever their intention is next. With an image advert, it is far more of a gamble for the surfer.

Graphic advertising is often paid per impression. This is because the advertiser may be trying to promote their brand, instead of promoting a specifically useful service. They therefore are assumed to have worse conversion rates, and with this text adverts are in the consumers eyes more effective. However, if the text contained within an advert was placed in graphic format, which would be the most effective? Well firstly it can assumed that the surfer will be more likely to view it, however if their were multiple image adverts appearing next to each other they may feel overwhelmed.

Graphic adverts are also harder to regulate. Let’s consider Google allowing adverts to be changed frequently and without regulation. The advertiser could claim affiliation from the website they are advertising on, and contain keywords such as “ipod” which cannot be contained within a text advert. Although more regulation and quality control could be in place, a pornographic image for example could be made to appear in an advertiser’s adverts unknowingly.

Text adverts also have a broader market appeal, as advertisers don’t generally have the in house resources to create an image advert, but do have the in house resources to write a text advert. This could mean that a wider array of advertisers find text advertising accessible, through text adverts being less burden on the advertiser, and being easy to change.

Text adverts are also cheaper for the advertiser to create, where as a graphically designed advert may cost in excess of $200. Through removing this fixed cost advertisers may be willing to allot a higher rate to advertising itself; thus benefiting the advertiser and the publisher.

Text advertising appears to be the preference of the advertiser. They pay a CTR (click through rate) and only receive targeted traffic. This removes risks from businesses that previously had to worry that adverts were not only seen, but clicked on and stimulating sales. As CPC (Cost Per Click) is more relevant to text adverts, advertisers are able to gain exposure without needing a high click through rate to be effective.

The big brands are willing to advertise in both formats however the broad market appeal of text inevitably makes it the winner. As flash websites disappear with image adverts, it is becoming clear that text and information is the preference of the website users.

Did you find this article useful? For more useful tips and hints, points to ponder and keep in mind, techniques, and insights pertaining to Google Adsense, do please browse for more information at my Blogs.

Adsense - How To Get The Most From Google Adsense

Although it is dropping somewhat in popularity as a method to make money, Google Adsense remains a great way to monetize your web site and make some side money. If you have tried this and had no success whatsoever, don't be discouraged.

The first thing you want to do is try to focus on a niche for your entire web site, including your Google ads. This will allow you to have much more success from your target market. People are coming to your site expecting to find a specific niche. If you have Google ads on cars and you have a garden web site, not many people are going to click on the ads.

Speaking of traffic, you have to do whatever it takes to generate traffic to your site. And as mentioned, you want to find a target market to come to your site. The more targeted the traffic is, the better chance you have of visitors clicking on your ads and staying on your site long enough to make a purchase.

To many people's surprise, design and placement play a big role in what kind of success you have with Google Adsense. To start with, you want to place your ads above the fold on your home page. What this means is place the ads high enough up the page so that people do not have to scroll down to see the ads. You will have a much better chance of getting clicks.

Next, try to eliminate as much clutter on your site as possible. By having a great deal of graphics and flashing banners you are taking away the focus from your ads and content. This is not to say you should have no graphics whatsoever, but make it easy for visitors to find things on your site.

Lastly, try to blend the ads with the background of your site. This secret many people know but simply forget to do. It has been proven that you will receive more clicks on an ad if it looks like your web site as far as the font and color of links go. It will make it look much less like an ad.

Google Adsense is still a great way to make some money and can certainly help you get traffic and return customers. By applying the tips listed in this article to your ads you have a good chance of having success.

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Earn $1467 Per Day by Working Online for Google

How to earn money on line falls on you, how much hour want to pass to you with it. In order to earn money with Google AdSense, you must be registered for an account with Google. You can seek Google AdSense or functioning with Google AdSense , you will click on top the first bond of Google and you will register with them for an account. After you have an account, you can put the advertisements of AdSense on your Web sites or blogs.

If you do not have a Web site, then you must just create a blog of Blogger or Wordpress. You will write articles on your blogs and will start to earn money. You recall, you cannot make $1467 per day immediately. Work for Google on line is the solution. You will reach at this point after a few months. The good luck and have one beautiful day!

I learned how to earn money on line by the experiment starting from the articles, of the blogs, the forum, and others of reading. I did not buy any book to still read. I think that money of income on line depends on how much hour you put your businesses of Internet above. Though there are many books on line which claim that they have secrecies to return tons of the money on line, I personally do not believe them. Sometimes, you read some titles of book about the way of making 1 million dollars in three months or certain things like that, I really do not believe these books which will help me. I think if they have secrecies to become a millionaire, they will not divide that with you. In fact, there are no secrecies in the slide, your hard labour is the secrecy to earn money on line.

There are thousands of the businesses based at the house on line nowadays. Some of them gain much money only using to announce methods. Some of them advertisements of Google AdSense of use to earn money. The thousands of webmasters stopped their work of day to work full-time on line. There are many young millionaires in last years while working on line with Google AdSense. I am not as smart as these millionaires but I gain enough money for a good life. I work in my work of day and always works on line in evenings and weekends. It is the first day when I reached $1467 per day thus I am happy to announce this article outside thus you can be informed and learn from him. Work on line with Google AdSense is the manner simplest to earn money on line.

Work on line for Google AdSense is the easiest manner for the webmasters which want to gain the additional income in their spare time. It is just too easy to earn money on line for free by work for Google. Google do not urge you to function for them. Google do not interview you either. What will we be enough to gain with money on the Internet? You announce just with advertisements of Google AdSense. All the times that a user click on top any advertisement on your site, you gain for each single click. You recall, you cannot click on top your own advertisement or your account will be interdict of Google. How Google does it know if you click on your own advertisement? Sour, they make. Google is too smart to know that. At all events, test to work hard and not the cheater on Google, you will return $1467 per day on line starting from Google AdSense.

I hope you enjoyed reading this Article :-)

How You Make Money with Google AdSense

Most marketing experts use Google to post their ads for prospective customers to see. This is often a very effective means of making money. The Google AdSense is one of Google's programs which allows you to host a number of pay-per-click ads on the website you own. When someone clicks on one of those ads on your site, you earn your income. Additionally, the Google AdSense delivers image and text ads automatically which are specifically targeted to the content of your web site. Unlike other affiliate programs which demands most of your time with signing up and maintaining good relationships with the advertisers, Google will do these things for you making your site easier to manage.

How you earn money

When you post Google ads on your site, you may likely have a bigger chance of generating your revenue. How does Google do it? Google auctions relevant ads and allows various advertisers to compete against each other for the display of their ads. When the auction is over, Google AdSense immediately posts the ads that will have the most possible maximum revenue for a given web page, thus allowing the web site owner to generate maximum earnings.

Joining the AdSense program is fairly easy. You'll be required to fill up the application form provided for you. Once Google has approved your application, you can log in to your account and you may start copying the HTML codes of the ads and paste them on any of your web pages. Ads will immediately show on those web pages and visitors can start clicking them.

Other features of Google AdSense

With Google AdSense, ads that may provide relevance and connection to the content of your web pages are automatically delivered. Furthermore, it lets you modify the look of your ads to match your sites whole appearance and design. It allows you to construct your own custom palettes using its color selection tool which is by the way, very easy to use.

How to generate maximum online earnings

The key to generating maximum revenue with Google AdSense is to check the performance of your ads regularly. Make use of online reports which are available online. They offer important details such as the number of clicks your site generated, number of delivered page impressions, and the rate of clicks. You can also spot the trends of how to maximize your revenue thus providing you what type of content your site should provide. It is very important to increase the traffic of your site continually so your ads gain more number of clicks. The type of content you need to post on your site should contain what people find these days.

Optimizing Google Adsense For Better Performance and More Money!

So you want to make money with Google Adsense? I don't blame you, who doesn't want residual income! This article will show you how to better optimize Google Adsense to make more money from your web site(s).

Before we get into it, learn more about Google Adsense here:

http://www.google.com/services/adsense_tour/

First and foremost is: Positioning

Where you position your Adsense link boxes and banner ads is extremely important. Trying to make money from the bottom of your pages within your website just won't cut it. You need to add your Adsense links right in the heart of your template or right in the heart of your content. I would personally suggest both actually.

Adding Adsense in the heart of your template:

Link Units:

Since the introduction of Google Adsense "link units", we can now add what looks like a "menu system" to compliment our menu system within our website. This is HUGE. Have you ever just clicked on a website and kept clicking on the menu links? I know we all have. By adding a "Google link units" to your menu, you will get more clicks than you thought possible. Try adding the link units near the top for better performance and try creating your link units to match the color of your menu system in place. Once in a while I find myself clicking on a menu link unit without even realizing it which in turn gives more money to the website owner.

Leaderboards & Skyscrapers:

These may very well be your "bread & butter". I only say this because of the sheer size of these ads units. The best place to add these ad units is obvious; Straight across the very top of your website (leaderboards), and straight down the side of your template (skyscrapers). Anywhere else may not look proper within your template and may look unprofessional.

Square & Rectangle Ad Units:

These are great to compliment the mass amount of content within your website and also within your recommended resources. You want to compliment your content, you don't want Adsense to BE your content because this will look poor on your part. Adsense is very popular with webmasters; who doesn't want to make some extra money. However, don't forget that many of your visitors are also used to seeing Adsense within a website, and need a good reason to click on them.

Square and rectangular units are great to use within articles posted on your website or within your link resources. Try adding your Adsense boxes above your resource links within a page to give your Adsense account that added extra exposure.

Just remember that Google allows up to 3 ad units per page. Using these 3 strategies will help to better optimize Adsense for positioning! Let's now go onto targeting...

Optimizing Adsense: Taking out non-related ads!

Do you ever wonder how ads like "business card specials" ever get displayed on to your website when your company content is all about baby clothing? Since the introduction of "Adwords Site Targeting", we now have to keep an eye on the ads being displayed on our website(s). Companies may now specifically target your website for more exposure. There is no restriction whether the website is content related or not, just more marketing exposure for the advertiser.

Filtering Adsense Advertisers:

Within your Adsense manager, you have the option of using the "Competition Filter" which allows us to remove certain websites from the ads being displayed regularly. This is going to be an on-going optimization task in the future. Without filtering the ads being displayed within your website, you might find yourself with ads unrelated to your industry and possibly some ads that have a negative effect within your site.

If you don't remove all the unwanted ads being displayed on your website, you might end up hurting your Adsense performance online. The more targeted you can get your Google Adsense ads to display on each page, the better your chances at being able to make more money. Try to take a moment every week to study the ads being displayed on your website.

Open up a note pad, or word document and record all the websites you don't want to be displayed anymore. Add these sites to your "filter list" within your Adsense account.

Remember to add the website (within your filter list) like so: smartads.info - without the www. Adding anything after or before the url will only prevent the company from displaying one of their many ads like so (www.site.com/ads/1.html). This way you stop anything from the entire website from showing up within your Adsense campaign online. The more you optimize your Adsense filter, the better your performance will pick up and the less non-related ads will be displayed on your website.

One constant that holds true with Adsense:

The more pages you have with your Adsense campaign being displayed, the more you WILL make. People who have online networks immediately can profit from Google Adwords because they have the power to add their Adsense boxes & banners onto multiple websites, possibly 1000's of pages.

Should you add Adsense to your website?

If you own a small company that has a brochure type website that gets maybe 50-100 visitors a day, I recommend NOT adding Adsense to your site. It will never make enough money with that kind of traffic. Remember: Your Adsense campaign needs to make over $100 to get paid out.

If your company receives around 500-1000+ visitors a day, you can now start considering to make money through Google. Adsense is all about numbers. Play the numbers to make more money. In fact, try making goals for yourself to make X amount of dollars through your Adsense account by a certain time. Doing this will only increase your business and make your company more powerful online by increasing the amount of traffic it receives.

For multiple websites, channels are important:

Google allows you to track the performance of multiple websites all in one account which ultimately gives you the ability to track how many visitors you're getting for each website. It also allows you to work harder on those sites that aren't up to par.

I consistently look at each individual website channel to work harder at promoting the ones that aren't performing well. By doing this, we increase the amount of promotion going into the websites that under perform, and in turn eventually increase the business for those websites as well. The more you promote your website, the more the exposure you will ultimately deliver for your Adsense campaign and your company.

Google Search with Adsense:

To top all that off, you can add Google search within your site to give visitors a search function for your content and to allow people to also click on your Adsense program. Please note that for Google search to work, your website and all of its content pages must already be indexed by Google. Adding the Google search bar to your site right away won't help your visitors at all.

For more Google Adsense optimization tips, go here:

https://www.google.com/support/adsense/bin/static.py?page=tips.html

Don't forget to read the Google Adsense Policies & Procedures:

https://www.google.com/adsense/policies

I hope this article helps you to make more money!